I did some searching online, and what Nielsen does is provide accurate research for the media companies. By sending cash, people really find the incentive to return the surveys. As a result, ratings are accurate and media companies know which programs to keep. I still have not found a story of someone getting $30, so maybe I'm just special? In more ways than one? Hopefully it's not just some stalker from Nielsen who wants to see my boobies. Cuz' he ain't going to get to see them.
I kid you not! The kicker, it arrived on St. Patrick's Day! Luck O' the Irish (of which I barely am)?!
